OG LOGISTICS

Rebrand | Website | Positioning Strategy | Video | Full-Service Proposition

Oriental Global Logistics originally built its business supporting international sellers on platforms like Amazon. But to grow, they needed to move upmarket – targeting eCommerce brands and UK-based retailers with more sophisticated fulfilment needs.

That’s where Actualis came in. We rebranded the business to appeal to a more discerning audience and crafted a fresh web presence with a modern, consumer-style aesthetic. A bespoke ‘hero’ video sets the tone, capturing the speed, precision and energy that today’s eCommerce operators demand.

The new site is more than a brochure – it positions OGL as a full-service fulfilment partner, supporting the entire eCommerce lifecycle: from customs and freight to warehousing, delivery, returns and even value-added services. Clear messaging and lifestyle-led visuals help communicate a scalable, tech-enabled offer in a way that’s relatable and engaging for brand owners.

With a refined positioning and sharper digital presence, Oriental Global now appeals directly to the clients they want – and stands out clearly from traditional fulfilment competitors.

OGL NEW BRANDING

New identity for OGL using a 4 circle graphic to represent their 4 core USPs.

OGL WEBSITE

Multi-page WP website. Actualis developed the site to highlight OGL’s key services.

HERO VIDEO

Short video developed for the OGL website hero.